Brand identity & logo design

A logo is the most visible part of your brand, but it is not your brand. Your brand identity is the complete system: typography, colour palette, imagery, iconset and the guidelines that define how all that comes together in print, website and social media. In this category, you'll find terms about logo design, brand colour, typography systems, brand identity manuals and brand guidelines. We explain what the terms mean and when you need what: a brand book or a simple style guide. Are you facing a new logo or complete brand identity? At Monkey Vision 's brand identity journey, we start with strategy and end with a design system that's right. Schedule a free discovery call.
20 terms