Generating leads is more than putting a contact form on your website. A well-designed lead generation system guides a prospect from initial interest to sales call, through content, landing pages and follow-up that match the stage of the customer journey. In this category, you will find terms about lead magnets, funnels, nurture streams, lead scoring, gated content, squeeze pages and CRM links. We write for B2B service providers and SMEs that want to get more out of their website traffic. Want a funnel that structurally generates leads? At Monkey Vision , we build funnels that fit your sales process. Schedule a free strategy call.